The BJC logo is a true depiction of the Go Anywhere. Do Anything.® way of life which is now part of every Bangalore Jeeper’s DNA. The circle represents our endless journeys that we undertake, the legendary 7 slot grille that commands everyone’s attention, the stars that differentiates us from the ordinary and the ruggedness that characterizes the beast.
Our tagline NOT ALL WHO WANDER ARE LOST distinctly illustrates that only a Jeep can hike with wheels to the unthinkable terrain. The inclined Jeep on the rocks highlighted at the centre of our Logo reassures Jeep’s legendary capabilities and more importantly with Compass we are never lost.
The spirit of BJC revolves around freedom, adventure and passion that unites us together, its Jeep in everything we do! We the BJC men and women have imbibed this unique Jeep obsession which has given us a new sense of pride that we flaunt through the Jeep wave.. oh we love it..
BJC connects fellow Jeepers of Karu Nadu from young to old. We at BJC always look forward to share new ideas, explore offbeat destinations and try different off-roading capabilities to experience the thrill, technology, comfort and luxury that this legendary brand offers.